When people find something they like online they often want to pass that information on to others. How easy is it for visitors to your website to share what they’ve found on an email or though social media sites? Enabling and encouraging people to share your content gets your name known for all the right reasons. It can help with your Search Engine Optimisation too. Making it easy for people to share your content means you’ll get more coverage.
It’s not just about social media share buttons on your blog, although they are an essential. If you sell products then have share buttons on each one. Facebook and Pinterest are favourite destinations for people that share content about products, but Twitter isn’t far behind.
Get creative with the way you get people to interact with your website. Why not try using an add-on that allows people to share a specific piece of text from your blog? There are plug-ins available for WordPress that make this really simple for you to do; other blogging platforms have similar facilities too.
Many e-commerce sites offer the option to tell people about your purchase on social media with just one click. Why not do the same?
Finally, remember to enable sharing your content through email. It’s simple to put an email option next to all those social media options. It’s still a popular choice for many consumers!